I like my design like I like my coffee: strong, simple and made for people ☕️
Currently leading Product Design at MyCareforce, I help shape both sides of a healthcare staffing marketplace, improving speed, clarity and trust for everyone involved.
With 6+ years of experience across UX, systems and front-end, I move between vision and execution, detail and direction.
Education
Masters degree in Design and Multimedia, Coimbra University (2019 — 2021)
Bachelor degree in Design and Multimedia, Coimbra University (2016 — 2019)
Experience
Lead Product Designer, MyCareforce, 2023 - Present
Redesigned the mobile app for professionals (BTC), focusing on simplicity and usability — helping drive satisfaction and trust that enabled over €4M and R$520K paid to professionals, with 311,000+ hours filled across Portugal and Brazil by the end of 2024.
Led the redesign of the desktop platform for institutions (BTB), optimising for scalability and performance — supporting the onboarding of 230+ healthcare units and contributing to the care of 1.2M+ patients.
Spearheaded the creation of MyCareforce’s first multi-platform design system, streamlining design operations and improving consistency across mobile and desktop platforms.
Currently leading and mentoring a small design team, shaping processes to support scalable collaboration and high-quality delivery across product and engineering.
Worked closely with product owners to structure user stories, define requirements, and align product direction with strategic goals across different markets.
Partnered with engineering to ensure seamless implementation and design consistency, bridging gaps between design vision and technical execution.
Product Designer & Frontend Developer, doDOC, 2019 - 2023
Served as the bridge between design and development, ensuring the feasibility of designs and consistency across components.
Implemented the startup’s first design system, enabling faster iteration and reducing inconsistencies during MVP development.
Worked closely with founders and early adopters to shape the core experience, conducting usability testing and user interviews that directly informed product decisions.
Conceptualized and launched a new product from scratch, driving strategic growth opportunities for the company.
Web and Graphic Designer, The Loop co., 2018 - 2019
Designed and developed user-friendly mockups and implemented responsive websites for diverse clients.
Created cohesive brand identities, aligning visuals with strategic messaging and audience expectations.
Focused on designing responsive and accessible websites to enhance the user experience.
Summer Internship, Whitesmith, 2018
Refined an existing brand identity for a blockchain-related product, strengthening its visual impact and cohesiveness.
Designed and implemented a marketing website, balancing aesthetic appeal with usability and functionality.
Moments that shaped my design journey
Guest Talks @ DEI
Years later, I was invited back by my university to speak at two events — one celebrating the 25th anniversary of the Design & Multimedia course, and another called inspira_dei_uc, where alumni share their stories with current students.
Being on the other side — sharing lessons, experiences, and encouragement — felt like a full-circle moment. It reminded me how much I’ve grown and how much I still love being part of this community.
UXLX – User Experience Lisbon
The first design conference I ever attended — and one that stayed with me. UXLX helped me solidify my design foundations, learn new methods, and connect with people who were living design in the real world.
ShiftAPPens (2018)
A fast-paced, high-energy app development competition co-organised by JEKnowledge and NEI. I joined the communications team for one of the editions, where I helped shape the event’s voice and presence — from visuals to digital content.
jeKnowledge (2017 - 2019)
This was my first real step into the world of design — beyond lectures and assignments. I joined thisstudent-run junior enterprise in my second year of university, and it quickly became a space where I could experiment, collaborate, and grow.
I worked on real projects for real clients, learned how to pitch ideas, deal with constraints, and — maybe most importantly — how to ask the right questions.